Oracle NetSuite for Integrated Customer Relationship Management (CRM)
A central system to manage global sales, marketing, services, and partner organizations, and gain powerful customer insights.
One of Big Bang’s most popular financial systems is Oracle NetSuite, designed with native multi-subsidiary and multi-currency features combined. While the finance system is robust, it connects out-of-the-box with other departments in a unified business management suite including, Cloud CRM, HCM, and Manufacturing software.
Read on to discover why more than 40,000 organizations are growing their business on Oracle NetSuite.
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Case studies
Customer Success with Big Bang and Oracle NetSuite
Calego Accelerates Business Expansion With a Full NetSuite Implementation
“Big Bang has continued to stay engaged with us and follows up with us regularly to keep current on our business and our needs. The support team has been great and responds to users’ questions in a timely manner.”
Leverage real-time data integrations between NetSuite CRM and SuiteCommerce and ecommerce to elevate the customer experience.
Big Bang optimizes Oracle NetSuite
Big Bang’s team of trusted business advisors can help you get the most out of Oracle NetSuite from BSA (Business System Analysis) to implementation, migration, development, and even training. Big Bang’s team of expert consultants has been working with Oracle NetSuite for over a decade, developing sharp expertise on the Oracle NetSuite platform. We know how to integrate it with other platforms best to help your business evolve and grow.
Avoid common pitfalls
Hiccups, while implementing a new system, can happen. By leveraging Big Bang’s experience with Oracle NetSuite, you can avoid wasting time and resources. With more Oracle NetSuite certifications per capita than any other partner, the Big Bang team can show your team the ropes and avoid unforeseen problems.
Find the right balance between customizations and upgrades
Everything is possible with open APIs and customizations. However, sometimes knowing where to stop and leverage a pre-built tool, platform, extender, or module can save time, money, and bi-annual upgrade costs. With the team at Big Bang, you will get the best advice on when customization is too much, or when it is the elegant solution required.
Leverage industry expertise
There is something to be said for having “been there and done that.” By understanding the challenges in a given industry, the industry specialists at Big Bang will help Oracle NetSuite work with your other software and real business challenges.
No surprises
Surprises can be great, but let’s leave them for Birthdays! With Big Bang’s team of expert Oracle NetSuite consultants, there are no surprises because we lay everything on the table before we even start. By following Big Bang’s proprietary 7-step methodology called The Big Bang Experience®, we ensure your project runs as promised.
Integrated CRM Solutions with NetSuite
Customer Service Management
Improve customer experience and satisfaction, attract new customers, and lower service costs through customer service software integrated into your CRM. With complete access to key customer data in real-time, all key players who interact with customers (sales, support, service, and fulfillment) are equipped to support them best.
Partner Relationship Management
Establish a seamless connection between partners and your organization while maintaining full control over every aspect of the partner-focused sales and marketing process, including joint marketing campaigns, lead co-management, sales forecasting, pipeline management, order processing, and easy-to-manage partner commissions and royalties.
Marketing Automation
Better align campaigns and programs with your sales team. Generate highly qualified leads that are ready for sales engagement with NetSuite’s integrated marketing automation software (MAS) that streamlines your entire marketing process.
Easily Accessible + Mobile
Perpetuate collaboration and productivity with intuitive tools that enable your remote workforce to upload and access key data anytime, anywhere easily. Plus, the SuiteCloud development platform allows you to customize mobile applications to your unique business needs.
Manage global sales, marketing, services, and partner organizations
Integrated ecommerce capabilities and partner relationship management solutions help you reach networks in ways that make sense.
Boost sales productivity and establish efficient account management
Multi-channel communication that maintains a holistic view enables effective collaboration and team selling to modernize the sales cycle.
End-to-end solution to manage the complete customer lifecycle
A single cloud solution that includes marketing and sales automation, customer service, and support.
Seamless flow of information across the entire customer lifecycle in real-time
A 360-degree view of your customers managed from lead through to opportunity, sales, fulfillment, renewal, upsell, and support.
We have helped them
Wow I like the breakdown detail of the project! thanks guys!
Jason Serfaty, IT & Special Projects Manager,
Thanks for your quick response here – you guys are doing a GREAT job!
Jacob Poole, Accounting Manager,
Great team with fantastic support. Always available for support, striving to find a solution to bottlenecks.
Yashvin Hassamal, Director,
Great, thank you very much. We are looking forward to getting down to business on the project, as it’s very clear we will be able to make some rapid progress in the CRM area with your help. Regards, Jason Jason Broander Manager of Sales Operations
Jason Broander, Manager of Sales Operations,
“I value Big Bang’s responsiveness in terms of support. I reached out to Big Bang’s emergency contact line last year over a long week-end with no hope of anyone getting back to me but they called back within very little time. I was highly impressed that they were so easily accessible over a Holiday week-end.”
Read thetubestore’s case study here.
Daniel Koetsier, President,
Manage the complete customer lifecycle with Oracle NetSuite
Join the more than 40,000 organizations growing their business on Oracle NetSuite. NetSuite’s CRM is software that centralizes key customer data and makes it accessible to stakeholders in real-time. Informed interactions improve critical sales and marketing processes, increasing profitability, along with customer and employee experience. Powerfully integrated with NetSuite ERP and ecommerce investments, NetSuite CRM intelligently manages all of your critical business processes from one central cloud-based solution. With no hardware costs, no recurring software maintenance costs, and up-front per user license fees, Oracle NetSuite offers a robust CRM solution for many of today’s growing enterprises, especially those already leveraging the NetSuite ERP ecosystem. The CRM system delivers powerful capabilities to maximize the value of customer interactions, including components specific to:
Sales Automation
Equip your sales teams with real-time access to prospect, customer, opportunity, and order records.
Customer Service
Complete customer view with automated case management processes swiftly addresses with accuracy.
Marketing Automation
Automate multi-channel marketing campaigns to align with sales strategies and efforts.
Support
Enable online-self service and communications and track support cases with precision and ease to increase responsiveness and customer satisfaction.
Key Benefits
A 360-degree of your customer profile, activity, and interactions elevates productivity across all your teams.
Spike sales performance through accurate forecasting, upsell, and commission management.
Seamless integrations with your Oracle NetSuite ERP power sales performance management, order management, and partner management.
View all customer interactions and transactions in one easily accessible place including global sales, marketing, services, and partner organizations.
Real-time result tracking allows for continual fine-tuning of your campaigns to maximize ROI.
Gain real-time visibility and insight into campaign performance and ROI with robust analytics.
Gain valuable insight into your customers – and in real-time – with NetSuite CRM.
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Maximize the success of your cloud business transformation with The Big Bang Experience®, our 7-step proven methodology. It is designed to implement cutting edge solutions seamlessly.
Frequently Asked Questions
What Does Oracle NetSuite CRM Do?
How Does Oracle NetSuite CRM Enable Sales Automation?
Does Oracle NetSuite CRM Integrate with Other Business Systems?
How Does Oracle NetSuite CRM Enrich Customer Service?
What Analytical Capabilities Does Oracle NetSuite CRM Offer?
What is Oracle NetSuite CRM and how does it fit within Oracle’s CRM system?
Is NetSuite an ERP, a CRM, or both?
Which key CRM features does NetSuite offer?
What makes NetSuite CRM different from other CRM systems?
How do NetSuite CRM modules integrate with other Oracle NetSuite services?
How is NetSuite CRM priced and implemented?
Can businesses use NetSuite CRM independently of ERP?
What new CRM enhancements came with the latest NetSuite release?
What support and resources are available for NetSuite CRM users?
What recent AI enhancements has Oracle added to NetSuite that impact CRM or pricing capabilities?
Oracle NetSuite CRM is a fully cloud-based customer relationship management solution that improves customer relationships. Different aspects of sales management, customer support, marketing campaign management, and service delivery enable personalized buyer experiences at every touchpoint.
Oracle NetSuite CRM automates such key sales processes as lead generation, qualification, and follow-up. This allows sales teams to focus on closing deals and building relationships, while automation handles routine tasks to boost efficiencies.
Oracle NetSuite CRM connects other Oracle NetSuite modules, such as ERP and financial management, in addition to other third-party tools. In this way, customers have a unified view of data, and companies offer consistent customer experiences through every channel.
Oracle NetSuite CRM enables the customer service team to see a detailed profile and service history of customers, thus being able to more effectively resolve issues. This allows teams to proactively support and enhance customer satisfaction and loyalty.
Oracle NetSuite CRM incorporates analytic and reporting capabilities, providing questions on all aspects from sales performance to customer behavior to marketing campaign effectiveness. With this insight, an organization makes data-driven decisions and optimizes strategies.
Oracle NetSuite CRM (or Oracle NetSuite Customer Relationship Management) is a cloud-based CRM system that delivers a unified view of prospects, customers, partners, and vendors, centralizing sales, marketing, and support operations across the customer lifecycle.
NetSuite is a comprehensive ERP system that includes integrated CRM modules. While it’s primarily an ERP system, its built-in CRM tools like sales force automation and customer service management ensure seamless collaboration between business operations.
NetSuite CRM software offers sales force automation, marketing automation, customer service management, partner relationship management, opportunity and order management, forecasting, and real-time analytics all in a unified dashboard.
NetSuite stands out through its 360-degree customer view, ERP integration, built-in analytics, multichannel support (email, phone, social media), customizable workflows, and scalability for growing businesses.
NetSuite CRM modules are part of Oracle NetSuite software’s modular architecture. CRM functions integrate seamlessly with other modules like CPQ, contract renewals, and incentive compensation enabling end-to-end automation from leads through fulfillment.
Oracle NetSuite CRM comes bundled with the core NetSuite ERP platform. Pricing uses a modular SaaS model comprising base package, user licenses, add-on modules, and service tiers. Implementation involves a one-time fee covering setup, customization, data migration, and training.
NetSuite’s CRM features can’t be purchased standalone they’re included in the ERP suite. However, you can primarily use CRM-related functions even if you don’t need ERP functionality yet.
In the NetSuite 2025.1 release, CRM enhancements include security improvements for external case response links, updated performance case metrics by time zone, partner role permission updates, and expanded “Customer 360” metrics.
NetSuite customers have access to SuiteAnswers—a searchable knowledge hub with support articles, best practices, and training content. There’s also a robust help center providing FAQs, release notes, community forums, and training resources.
Oracle has started embedding targeted AI tools into NetSuite, such as a chatbot interface that helps generate complex quotes (like for configurable products), increasing efficiency for sales teams and e-commerce users.
